Our trading partners
Established relationships and listings with all major retail organizations across our markets give our brand partners access to the full spectrum of retail channels. Through trusted collaboration with our retail partners, we deliver sustainable growth for our innovative premium brands.
Our key account team positions premium brand products directly with all relevant wholesale and retail partners. Thanks to long-standing relationships and deep market expertise, every product reaches the right buyer – guaranteed.
Region
Germany, Austria, and Switzerland: our territory is one of the strongest economic areas in Europe. With more than 100 million consumers and high purchasing power, it represents an attractive, high-revenue market. We provide our brand partners with access to these markets and support them in navigating key challenges such as regulations, quality standards, and other requirements. This simplifies market entry, opens the door to established retail structures, and reduces barriers to entry.
Together, we position brands successfully across our regions—driving sustainable revenue while establishing them in Europe’s core markets.
Retail structure
Our sales success is built on strong relationships and a deep understanding of retail structures across our markets. This enables comprehensive market access across all channels—from retail and foodservice to e-commerce.
Each country brings its own structures, opportunities, and challenges. In general, however, a common pattern applies: a small number of large retail groups dominate the market, while regional differentiation, independent retailers, and decentralized wholesale structures create a high level of fragmentation. This is mostly visible in Germany due to its federal structure, whilst Austria and Switzerland are more centrally organized.
With our extensive experience, we navigate these complex markets with precision, providing efficient access to all relevant decision-makers and sales channels. We maintain active listings with all key retail partners and leverage every channel to ensure full market coverage.
Looking for a strong distribution partner in the DACH region?
Get in touch now.